At the heart of Innisfree's philosophy is the pristine island of Jeju in Korea. The brand's mission is to work in harmony with the environment, creating natural skin-caring products from the island while still helping to preserve it. All Innisfree products are formulated with the cleanest and purest ingredients from Jeju Island, which is known for its volcanic origins and unique ecosystem that provides unparalleled resources to nourish beautiful skin.
Innisfree is dedicated to promoting sustainability and is actively involved in Fair Trade and preserving local communities in Korea. The brand's conviction to maintain the balance of nature has also inspired them to use only eco-friendly containers. Innisfree aims to be a socially responsible brand, taking part in campaigns advocating for a green lifestyle, as well as returning one percent of their annual profits to the community.
Innisfree's product range includes makeup and skincare products for women and men, with popular products like the Green Tea Seed Serum, Super Volcanic Pore Clay Mask, Olive Real Cleansing Foam, and Wine Peeling Jelly Softener. The brand's best-selling product worldwide is the Green Tea Seed Serum, which is loved for its nourishing and hydrating properties.
At Minou & Lily, your one-stop Innisfree shop online, you can explore Innisfree's extensive collection of K-beauty products, including sets and bestsellers. Join Innisfree's endearing pursuit of harmony between green nature and healthy beauty and embark on your K-beauty journey today.